Learn to engage audiences and inspire action in marketing

Marketing is everywhere and is integral to any organization. It involves in-depth understanding of the customer journey and touchpoints when developing, transporting, promoting, and selling products and services. Marketing professionals with hands-on, practical experience attractive hires.  

With marketing in your back pocket, you’ll better understand any company in which you land a role. According to Statista, marketing management roles will increase by an estimated 7% between 2022 and 2032.  

By completing the Graduate Certificate in Marketing Management, you will learn how to execute basic marketing strategies, including value capture, product development, B2B sales strategies and customer satisfaction.  

our Master of Business Administration degree? At CSU’s College of Business, you can start with a certificate and finish with an MBA. The credits earned in this certificate can be applied toward the College’s Online MBA or Evening MBA programs, but please note that completion of this certificate does not guarantee admission into the MBA program. 

Woman in classroom

What You'll Learn:

  • Mastery of marketing terminology and concepts 

  • Understanding of perspectives and influences that shape marketing decision-making 

  • Analyze marketing problems and propose/evaluate alternative solutions 

  • How to apply a process for developing a marketing strategy  

  • Deep dive into specific topics of interest, including qualitative/quantitative marketing research, consumer behavior, strategic selling for business customers, digital marketing and more. 

Certificate at a Glance
Delivery: Online
Length: Can be completed in 2-3 semesters
Tuition: $998 per credit for 2024-2025
Credits: 9
Certificate awarded:

Graduate Certificate in Marketing Management

Courses and curriculum:

Download your course roadmap

‡Additional prerequisite coursework may be required.

Admissions, Deadlines and Financial Aid

Learn more about admissions requirements to enroll in our spring or fall sessions. Visit tuition and aid for information on the latest tuition benefits available to you.

  • Fall
    AdmissionApply by July 31
  • Spring
    AdmissionApply by Jan 1