Christine Perich is the chief executive officer of World Waters, maker of the fast-growing high pressure processed juice brand, WTRMLN WTR. The New York-based company reported 300 percent growth in 2016, and has secured placement in more than 15,000 retail locations nationwide.
As the former CEO and president of New Belgium Brewing Company, and a member of the company’s board of directors, Christine Perich led with integrity and humility, aligning coworkers around shared values and vision.
Perich oversaw all daily operations of the company, including the construction, integration and optimization of the company’s second production facility in Asheville, North Carolina. At the end of 2012, she guided the company through a second stage ESOP transaction that resulted in New Belgium becoming a 100 percent employee-owned company and B Lab Certified B Corporation.
Perich was an integral part of New Belgium’s growth and success. When she started at New Belgium in 2000, the company operated a 165,000 barrelage production facility and distributed its products in seven states. Now, New Belgium produces more than 945,000 barrels and distributes its products in 39 states and in Alberta, British Columbia and Sweden.
She received a Bachelor of Science in business administration from Colorado State University and is a member of the College of Business Global Leadership Counsel, the dean’s advisory board for the College of Business. She also serves on the board of directors of Health-Ade, an industry leading producer of kombucha, and is a member of the Brewers Association Finance Committee.
Perich is a Colorado native and resides in Fort Collins, where she has raised her four children with her husband, Belgian brewmaster and engineer, Floris Delée. She is an avid hiker and enjoys traveling, paddle boarding, and riding her horse Beauty.