Gina S Mohr

COLOSTATE-gsmohr
Assistant Professor, Marketing Department
Main
Rockwell Hall, Rm. 6
(970) 491-1309
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ABOUT

Professor Gina S. Mohr holds a bachelor of arts in economics from the University of Colorado at Boulder (2002) and a PhD in marketing from the Leeds School of Business at the University of Colorado at Boulder (2009). Gina’s expertise is in consumer behavior and her research efforts focus on topics of consumer wellness, health, nutrition, and sensory marketing. Her research appears in the Journal of Consumer Research, the Journal of Marketing, the Journal of Consumer Psychology, Health Psychology, Food Quality and Preference, and has appeared in media outlets including The Wall Street Journal, BBC News, The Telegraph, Boston Globe, and NPR.com. Gina currently teaches Marketing Research and Marketing Analytics and has experience teaching Buyer Behavior and Principles of Marketing.